To launch the DIGGA Street model, we developed Instagram launch visuals as part of a comprehensive promotional campaign for this limited-edition bike. The aim was to catch the attention of the existing rider community, build interest in the new model and keep the brand's visual identity recognisable across all communication channels.
Besides the main Instagram post, we helped create a complete collection of promotional materials that accompanied the product launch.
Instagram launch visuals as part of a complete campaign
When presenting a limited edition, every detail counts. That is why we designed the Instagram post alongside the other marketing materials, so the whole campaign looks consistent and professional.
The visual reflects the character of the XPro Bikes brand and an audience that follows news from the world of dirt, street and MTB riding. The focus is on the bike itself, its details and the exclusivity of the limited edition.
Graphics for the web and social media
The project went beyond Instagram launch visuals. We also created promotional banners for the website, animated sliders, supporting graphics and other visual materials used throughout the campaign.
By developing all elements within the same visual system, we ensured a consistent look across every digital channel. This approach strengthens brand recognition and leaves a professional impression on users.
A visual that captures the target audience
The XPro Bikes audience is riders who value quality build, modern design and top performance. That is why we developed a visual that grabs attention immediately and highlights the key features of the new model.
We paid particular attention to composition, typography and the hierarchy of information. The aim was for users to recognise the product within seconds and get the campaign message clearly.
A long-standing partnership with XPro Bikes
This project is part of our long-standing partnership with XPro Bikes. Over the years we have worked on numerous marketing campaigns, graphic materials, social media visuals, print preparation and website maintenance.
This partnership gives us an in-depth understanding of the brand and lets us develop design that stays consistent across all communication channels.
Looking for Instagram launch visuals?
If you need Instagram launch visuals for a new product or complete visual support for a marketing campaign, we can develop a solution tailored to your brand and target audience.
We create social media graphics, banners, promotional materials and other visuals that together make up a recognisable and effective marketing campaign. Our aim is design that grabs attention, strengthens the visual identity and helps promote your products successfully.
